The teacher
retention crisis
When great teachers leave, it costs more than money. Schools face $18,000+ in replacement costs, and the disruption can impact classroom continuity.
Retention starts with consistent appreciation
Teachers don’t leave because of a single bad day, they leave after long periods of feeling unseen.
While appreciation weeks and holiday gifts are meaningful, they aren’t enough to build lasting morale or retention.
Schools with strong cultures create consistent, ongoing moments of recognition, woven into everyday life, not limited to special occasions.
Strong culture leads to
better retention
When appreciation is consistent and shared across the school community, the impact goes far beyond morale.
We make teacher
appreciation easy

Enable appreciation
Schools enable Kina for their community, giving teachers a simple profile and creating a shared space for appreciation.

Families participate
Families have an easy, appropriate way to show appreciation, without awkward coordination.

Strengthen retention
Consistent recognition helps teachers feel seen, strengthening morale, culture, and retention.
Teachers choose what they truly want
A more personal way to support teachers and staff
Parents add teachers and staff, explore their profiles, and learn what matters most to them. Share appreciation in just a few clicks, with a personal note that means something.
This creates meaningful moments of recognition that strengthen morale and school culture.














